Category Archives: Marketing

Learn about sustainability and eat well at MOM’s Organic Market

My wife and I have been shopping at the local MOM’s organic market for years due to the great selection of produce and the friendly staff. I also really enjoy all the signage they have touting their efforts toward becoming … Continue reading

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The State of Sustainable Business in America – Help us help you

We have posted over 150 Green Business Matters blogs during the last year and a half and thought we should step back for a moment and take a look at the service we are providing. To do this we would … Continue reading

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Eco-friendly gifts

By Danielle Angeline ‘Tis the season for going green, from decking the halls to hanging LED holiday lights. Why not take another step toward going green and green your gifts? Here is a little guidance to get you shopping in … Continue reading

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Making a business case for sustainability

Proof that going green will enhance a business’s bottom line is a Holy Grail that sustainability champions the world over seek. Yes, it’s the right thing to do for the planet.  Yes, it’s the right thing to do for people. … Continue reading

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Sustainability, press releases and genius

As a business writer, I am often called upon to write press releases for clients who are doing important work in the sustainability realm.  To improve the chances of getting a piece published, I strive to hand editors a finished story rather than … Continue reading

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BridgePath Scientific capitalizes on opportunities for reuse

“We have a number of sustainability best practices that we attempt to follow,” said Patrick Haley (pictured), president and CEO at BridgePath Scientific in Frederick, Md. “We run a lot of the standard programs, like recycling, but what sets us … Continue reading

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Educated Cleaners educates consumers

When Brian Dubin wants to silence doubters, he drinks some of his cleaning solution in front of them. “I know what’s in it; it’s our own formula,” said Dubin, business developer for Educated Cleaners of Potomac, Md. Dubin’s antics aren’t … Continue reading

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Cornering the market on green plumbing

In calling around recently for a plumber to come do a repair for me, I found that not one of them differentiated themselves as the Green Plumber. Clearly there is an opportunity to stake out a leadership role in this business sector. … Continue reading

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Who buys green?

According to a recent marketing survey, one can break up the buying public into four roughly equal sized “worldview” groups. People in some of these groups tend to more actively seek out products and services which are green or sustainable … Continue reading

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The value of plants

I regularly hear that people have moved to the town where I live because of the trees and open space. Yes, jobs are important and may be the main reason why people move, but they often specifically pick my town … Continue reading

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